Marketers are always looking for low-cost ways to boost sales volume and profits…it’s in their blood…part of who they are.  Yeah, they can’t resist the urge to find, explore or invent another method to increase the value of their business…and …

How much value do you place on your customers?  Let’s face it…without customers you have no sales…no profit…no business.  Yeah, they’re the keyplayers in the marketing game.  In other words, wise marketers keep their finger on the pulse of their …

1. An Ounce of Prevention… How often do fads come and go?  Sometimes they’re here today and gone tomorrow…other times they’re here to stay.  Yeah, the problem is that it’s pretty darned hard to predict exactly what will happen in …

1. Attention-Getting Ads Get Results Think about it…how many advertisements do you hear every day…how about every hour?  Let’s face it, we’re bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with ads on …

Spring has sprung.  The birds are singing as they busily build nests and do their mating dances.  Yeah, it won’t be long before the flowers bloom, and grass starts growing.  You know what that means…grass needs mowed.  When you parked …

Life today is extremely fast paced.  The days when we sat on the front porch and chatted with neighbors as they passed are long gone.  Yeah, it seems that we’re caught up in a wave that just carries us through …

1. Advertise Smart Nothing risked nothing gained… Wise marketers understand the good sense in trying new advertising methods, but don’t go out on a limb to experiment.  Are the advertising campaigns you’ve been using working, but not setting off the …

Hey, we all know that business owners think their product or services are the best thing going, but it’s what the customers think about it that really matters to you and me.  Yep, they’re the ones who see things from …

How many times has bad advice gotten you into trouble?  Yeah, everybody’s saying and doing it, so you jump on the band wagon… and guess what… you get the same results as they get.  Maybe it’s a comfort to know …

Right at this moment, yet another revolution is taking place in the world of shopping, buying, selling and marketing. Since the explosion of the Internet into our lives not so many years ago, it seems a “new revolution” happens every …